As a small to medium business owner, social media is a fabulous resource for brand promotion and identity building. It is, in fact, critical for small business to have an active and effective social media presence. The free-to-use platforms each have their own unique benefits to business marketers and finding the right ones to use […]
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Content writing tips for social media success
Content writing is the art of storytelling in a powerful way to engage consumers with your brand, and its use extends to social media. There is also a science to social media writing, and doing it effectively can make the difference between a social media marketing campaign that is adequate and one that launches your […]
READ MORETwitter Attract, Engage, Succeed
Twitter is one social media platform that every savvy marketer should take advantage of for business marketing purposes. Yet the overall marketing equation relies on much more than simply creating a Twitter profile and tweeting now and then. Twitter engagement with your brand requires commitment and a clever strategy to succeed. Why Twitter? Twitter is […]
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