If you have not yet heard of B1G1 (Buy 1 Give 1), chances are you are about to. B1G1 just launched one of the most innovative Apps available via your smart phone’s App store. Just look for the ‘Shake the World’ free download. The App allows you to create an incredible giving experience just […]
READ MOREProtect your on-line reputation with Google Alerts
Creating a professional on-line profile is essential in today’s fast paced business world. Posting good content, building an engaged follower base and being valued by your market niche is a great start. It takes some time to get right and you may need some assistance, from reputable social media professionals at least in the […]
READ MORECompare how you rate against your peers using LinkedIn’s “how do you match up”
Have you tried LinkedIn,s profile match yet? If not give it a try here How do you match up It allows you to benchmark yourself against other industry leaders in your niche, see who other leaders follow, articles they read and more. Simply log in with your linkedIn account and everything populates automatically. If you […]
READ MORE10 things you should have in your social media policy
Chances are your staff members are commenting in social media about your business whether you approve or not. Do you have a social media policy as part of your job description and employment agreement documents? If not you should include one as soon as possible. Why? It will be too late after the fact […]
READ MORE5 Sure fire ways to damage your social media strategy
Social Media for business is certainly a 2 edged sword, implemented correctly it is one of the most powerful tools in most companies arsenals. Getting it wrong is worse than having no strategy at all. Here are 5 common mistakes I see every day, avoid them all and you are on your way […]
READ MOREHow to build your List using Pinterest
You don’t have to look too deep in social media circles for positive stories about Pinterest. During a recent round of fund raising this phenomenal platform was valued at $5 Billion, it is here to stay. The statistics on sales conversions are staggering, with 4 times the traffic to an end purchase than twitter […]
READ MOREThe art of testimonials is a changing!
Does your business need testimonials? Let’s face it every business needs testimonials, they are the ultimate social proof or third party endorsement that we excel at what we do. However the days of showing a list of them on a page of your website will no longer cut it in todays digital age. Video […]
READ MORETracking Pinterest Traffic with Google Analytics
So you now have a regular schedule pinning great content to Pinterest with links back to your website or landing pages, hopefully you are even getting some re-pins and extending your reach. So how do you determine just how much website traffic is coming from your Pinterest strategy? What if you need to know or […]
READ MORE91% of Marketers use LinkedIn: are you?
LinkedIn recently passed 300 Million registered user accounts and is now the number 1 social media network for driving traffic to corporate websites. The USA not surprisingly is still the top ranked country represented with just over 100 million registered users. India is now number 2 followed by Brazil, Great Britain and Canada. It […]
READ MOREGot a complaint? How to get a quick resolution using Social Media
More smart companies are turning to their Social Media profiles to monitor and resolve customer service issues. Browse through the Facebook or Twitter profiles for some major banks or insurance companies and you are likely to find plenty of examples. The wait times to speak to someone in customer service for some of our […]
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