As children, we all loved stories. Nothing has changed, as we live our professional lives, and move forward in our careers. In a world where we’re inundated with information, a good story stands out. Here’s how I recommend you tell your story on LinkedIn. Why you should share your story Storytelling is a science that […]
READ MOREThe Psychology Behind Successful LinkedIn Profiles
The more time I spend on LinkedIn – and I spend a lot of time on LinkedIn! – the more I am fascinated by the way the platform works, and how people respond to the ever-evolving nature of the way we interact with others online. Your LinkedIn profile is a professional storefront, and we’ve moved […]
READ MORELinkedIn Is The Worst (Only If You Let It Be)
I’ve heard it said that “there is no perfect platform.” That’s wrong. Social media platforms, like LinkedIn, are intrinsically perfectly built for their purpose. What goes wrong, however, is how the platforms are used. That’s why so many people proclaim that “LinkedIn is the worst!” I’m here to tell you: It’s only the worst if […]
READ MOREThe Power Of LinkedIn Endorsements
You’re an expert in your industry, but what’s it like to work with you? This is something your potential clients, leads, and connections would like to know. Luckily, LinkedIn has made that easy for people to discover, with the power of LinkedIn endorsements. What is a LinkedIn endorsement? A LinkedIn endorsement is a digital stamp […]
READ MOREReinforce Your Reputation With LinkedIn Recommendations
Paying someone a compliment is lovely. Being paid a compliment? Even lovelier. It’s even more lovely when it’s on LinkedIn for everyone to read. The term “social proof” sounds a little complicated, but it’s really just another term for being paid a compliment. The difference is that everyone who looks at your LinkedIn profile can […]
READ MOREDitch Being The Guru Tactics To Build Authenticity On LinkedIn
I’ve often heard people speaking exasperatedly about how LinkedIn seems to be full of inauthentic people. I blame this on the idea that people often think they need to act like a know-it-all to prove themselves. As we all know, there is nothing more annoying than a know-it-all. It’s time we ditch the guru tactics […]
READ MOREThe Hustle Is Overrated: Slow And Steady Wins The Race
The term “hustle culture” really gets to me, sometimes. It feels inauthentic and seems to set an expectation that we should be sacrificing our wellbeing for the sake of pursuing success. Success, however, is not a rushed journey with an unknown destination. True success is found through consistency, good habits, and a focused approach. When […]
READ MOREMonetizing your LinkedIn Presence: For Freelancers and Consultants.
If you’re considering monetizing your LinkedIn presence, I outline a few effective ways to manage the process, for freelancers and consultants. Establish your reputation using LinkedIn As a freelancer or consultant, it can be difficult to build your reputation, as you can only rely on yourself, your work, and your expertise. Building a professional […]
READ MOREHow To Engage With Influencers On LinkedIn
The infinite scroll You’re scrolling through your LinkedIn feed. You can’t help but wonder: “How do these people get such amazing insights? What’s their secret to these results? How can I connect with them to learn?” You may be feeling a little inconsequential in the world of LinkedIn influencers, but your lurker behaviour isn’t going […]
READ MOREA Comprehensive Guide to Utilizing LinkedIn for Business Growth
LinkedIn stands as the world’s leading business network, boasting over 1 billion users in 2024. Ever wondered why so many individuals gravitate towards this platform? One of the primary motivations is to fortify their professional networks and establish connections within their respective industries. It serves as an excellent space to stay connected with both past […]
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