If everybody was influential, what would influence really mean? I know the answer, and it’s simply: nothing. That’s why it is so important to build your influence and personal brand in a sustainable, effective way. While the Kardashians may use their influence to charm people into buying shapewear, you know your ability to influence people […]
READ MORETurn your LinkedIn Network into a Cheer Squad
Everyone loves to have fans, but how do you turn your connections into advocates for your personal brand? After all, you’re not on LinkedIn just because you have some time to waste. You’re on LinkedIn to build your network in a purposeful way that enables you to build your business and your online reputation. Part […]
READ MOREStep into Your Influence and Create your Legacy on LinkedIn
There’s so much more to LinkedIn than simply posting and interacting with other people. LinkedIn gives you the opportunity to create a digital presence that becomes a legacy. For me, that’s the real mark of being truly influential. As you focus on building your legacy, this – of course – benefits your business. More importantly, […]
READ MOREYour Social Selling Index Score on LinkedIn
How good do you think you are at selling? Did you know that LinkedIn can tell you? It’s true! The LinkedIn Social Selling Index is an epic tool for better understanding, and ranking, your online presence, and seeing how you can improve it. What is your Social Selling Index (SSI)? Your LinkedIn Social Selling Index […]
READ MOREBite-Sized Content with a Big Impact
There is absolutely no reason why you need to use every single character space for every LinkedIn post you create. Fact is: most often, people are not online to read an essay. That’s why bite-sized content often has the biggest impact. Micro-lessons You’re an experienced, knowledgeable, actively engaged member of your industry. That makes your […]
READ MOREFrom Connection To Conversion: Your LinkedIn Sales Funnel
Your LinkedIn life is about building connections, nurturing relationships, and generating leads that could turn into your clients. Building your LinkedIn sales funnel isn’t, however, a once-off job. A well-structured LinkedIn sales funnel can guide your potential clients from initial awareness to final conversion, where they go from connection to customer. What is a sales […]
READ MOREYour Story Matters On LinkedIn
As children, we all loved stories. Nothing has changed, as we live our professional lives, and move forward in our careers. In a world where we’re inundated with information, a good story stands out. Here’s how I recommend you tell your story on LinkedIn. Why you should share your story Storytelling is a science that […]
READ MORELinkedIn Etiquette: Navigating Your Professional Digital Relationships
Ping, ping, ping. That notification noise seems to never stop. If you’re finding it difficult to keep up with your emails, your meeting requests, your messages…you’re not alone. We live in an always-on 24/7 world now, and maintaining your professional relationships in the digital age can become quite taxing. I’ve seen it happen to many […]
READ MORELinkedIn Polls Help You Engage, Research, and Grow!
Every so often, it’s time to ask your audience a question. Thanks to LinkedIn, polls that ask smart questions help you actively grow your audience, and enhance your online visibility. Did you know? LinkedIn posts with polls can generate up to twice as much engagement as regular publications. If you’ve not yet started integrating LinkedIn […]
READ MOREThe Future of LinkedIn: 5 Trends to Watch in Professional Networking
None of us can truly predict the future, but we can figure out some key trends for professional networking on LinkedIn. As we quickly zoom towards 2025, I thought it apt to consider 5 upcoming trends that I predict will affect your LinkedIn presence. Here are five trends I believe will shape the future of […]
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