You’re feeling good about your LinkedIn marketing strategy. You’re slowly starting to see good results from your LinkedIn marketing efforts. Your LinkedIn network is growing, your engagement metrics are good, but is that enough? The key to building an effective LinkedIn marketing strategy lies in making it sustainable. Your long-term plan is just as important, […]
READ MOREHow To Grow Your LinkedIn Connections Without Spamming Anyone
Growing your LinkedIn connections is important, but it’s not as important as building true connections. The numbers do matter, however, so these are my 5 recommendations for growing your LinkedIn connections. Know your goals Before you even look at the numbers or your profile, know your goals. Your LinkedIn activity should not be an afterthought […]
READ MOREAdam, Should I Write A Book?
As I travel to meet clients and people across the globe, I’m often asked about the process of writing a book. More often than not though, I’m also asked about how effective it is in helping to build a professional presence, and of course, a business. As the author of 3 Amazon bestsellers, I think […]
READ MOREReinforce Your Reputation With LinkedIn Recommendations
Paying someone a compliment is lovely. Being paid a compliment? Even lovelier. It’s even more lovely when it’s on LinkedIn for everyone to read. The term “social proof” sounds a little complicated, but it’s really just another term for being paid a compliment. The difference is that everyone who looks at your LinkedIn profile can […]
READ MOREDitch Being The Guru Tactics To Build Authenticity On LinkedIn
I’ve often heard people speaking exasperatedly about how LinkedIn seems to be full of inauthentic people. I blame this on the idea that people often think they need to act like a know-it-all to prove themselves. As we all know, there is nothing more annoying than a know-it-all. It’s time we ditch the guru tactics […]
READ MORECreate Inviting LinkedIn Post Introductions
You’re scrolling through LinkedIn and a post catches your eye. Consider it, before you comment. What was it that caught your eye and your interest? I’m willing to bet it was the first few words. A LinkedIn post introduction that stops people scrolling is a surefire way to ramp up your LinkedIn presence, enhance conversations, […]
READ MOREHow To Engage With Influencers On LinkedIn
The infinite scroll You’re scrolling through your LinkedIn feed. You can’t help but wonder: “How do these people get such amazing insights? What’s their secret to these results? How can I connect with them to learn?” You may be feeling a little inconsequential in the world of LinkedIn influencers, but your lurker behaviour isn’t going […]
READ MOREGo Beyond Your Profile To Enhance Your LinkedIn Presence
It’s time to go beyond your LinkedIn profile. With more than 1 billion members, LinkedIn offers you so much more opportunity than just a simple profile. Leveraging LinkedIn’s tools and effective techniques can bring you highly effective results. Get the basics right Before you can set forth and go beyond the profile, make sure […]
READ MOREThe 7 Biggest Myths About a LinkedIn Presence
With an impressive 1 billion+ active users as of 2024 and a constant influx of new members at the rate of 3 per second, LinkedIn is a powerhouse in professional networking. The platform experienced a staggering growth of 125 million users in 2023 alone! As professionals and businesses flock to it to establish connections, share […]
READ MOREA Comprehensive Guide to Utilizing LinkedIn for Business Growth
LinkedIn stands as the world’s leading business network, boasting over 1 billion users in 2024. Ever wondered why so many individuals gravitate towards this platform? One of the primary motivations is to fortify their professional networks and establish connections within their respective industries. It serves as an excellent space to stay connected with both past […]
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