Social media isn’t only for mindless entertainment – and LinkedIn is proof of this. Be strategic with LinkedIn and it will reward you. As a social network of professionals that offers trusted connections with the corporate and business world, it is important to have a good reach on LinkedIn. Having a top-viewed and ranked LinkedIn […]
READ MOREAre you up to date with the BIG changes to LinkedIn?
Social Media Alert: Attention business owners who use LinkedIn for your business, you need to know this. There have been recent changes to the way LinkedIn operates and you could be affected. One of the things about social media is that it’s forever changing! Every week it seems like there’s a new algorithm of a […]
READ MOREKeeping up with social media – a few things you must consider
As an entrepreneur, your business and online presence is a craft that you must continuously hone by keeping up-to-date with trends. By remaining static and complacent, your business may reach an unwanted plateau, but by always integrating a sense of newness and spicing things up with changes, you’ll keep your clients happily intrigued. In […]
READ MOREHow to get famous online and offline?
It’s one of the questions I get asked a lot … “You’ve got so many followers … how do you get famous online?”. It’s a good question, but I think a better question is … how can you become more influential online and offline? Have you thought about the meaning of the words […]
READ MOREHow to become an influencer on LinkedIn
“Leadership is not about a title or a designation. It’s about impact, influence and inspiration 12-Week Influencer Program. . Impact involves getting results, influence is about spreading the passion you have for your work, and you have to inspire team-mates and customers.” Robin S. Sharma Robin Sharm says it best. To be […]
READ MOREPOST IDEAS: What to write about on social media when you get stuck
Attention business owners: Do you have this problem with your content and social media accounts… You’ve got great intentions and you’ve scheduled some time to sit down and create your social media content … content for LinkedIn, Facebook, Instagram, Google Plus and YouTube – and all the others! You’re all fired up and […]
READ MORELinkedIn native video – What you should know
In August 2017, LinkedIn launched its latest offering to its users: Native Video. This new video posting capability on LinkedIn and inspired by that which has been used on Facebook for the last couple of years, was rolled out globally to increase in-feed engagement and boost the platform’s usability, and it is of extreme […]
READ MORELinkedIn faux pas – Mistakes you must not make
Unlike Facebook, Twitter, Instagram and other popular social channels which can be merged for convenience, LinkedIn is a stand-alone entity which is designated specifically for professional networking. LinkedIn is a powerful social media tool for professional connection – if you use it correctly and to its fullest capacity. It’s imperative that you are proactive with […]
READ MORESocial media tactics to boost engagement: PART TWO
Social media marketing and its value for branding require you as a marketer or business owner to be well apprised of the various tactics for boosting engagement over this medium. Following on from last week’s post, here are more clever social media engagement ideas: tips and tactics that you can use to maximise the effectiveness […]
READ MORESocial media tactics to boost engagement – PART ONE
Using social media for business marketing and branding is incredibly effective, BUT… it won’t be worthwhile unless there is a high rate of engagement for your posts from social audiences and consumers. Engagement and interaction with your social media offerings is the key to success, and you need to know how to engage audiences in […]
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