Using social media for business marketing and branding is incredibly effective, BUT… it won’t be worthwhile unless there is a high rate of engagement for your posts from social audiences and consumers. Engagement and interaction with your social media offerings is the key to success, and you need to know how to engage audiences in […]
READ MOREVideo for social media: What you need to know now
One of the biggest current trends in social media marketing today is video. I’m sure you have noticed! Social media video marketing is part of a powerful social strategy for Facebook, YouTube, Snapchat and Twitter, and you need to put as much thought and effort into creating high value video content as you do for […]
READ MORESocial media marketing: What you MUST do
As a business owner or manager, using social media marketing for your brand can dramatically enhance and build your audience and customer base. Sometimes even beyond your wildest dreams, goals and aspirations! Yet it’s no good to just dive in and use social media in the same way as you might for personal reasons. In […]
READ MOREInnovative tricks to create sharable content on Facebook
FAST FACT: When it comes to online marketing (and specifically Facebook), your greatest asset is your content. Having. Really. Amazing. Content! This is true for all online arenas, but particularly for social media marketing. Great content will attract interest, fans, and customers, and it will go a long way towards encouraging prospects to become paying […]
READ MOREPros and cons: Networking for business on social media
Social media has changed how we do business in ways that would have been unimaginable even just a decade ago. It has transformed how we learn, how we communicate, how we conduct meetings and events, how we interact with others, how we receive and respond to news, and so much more. Networking on social media […]
READ MOREWant to do social media extraordinarily? Here’s a comprehensive checklist
Building and managing a positive and effective presence on social media for business is an immense undertaking. There is a lot that needs to be done, and it can be difficult to keep all aspects of social media marketing working well. One of the most valuable tips for social media marketing we can offer is […]
READ MORE12 secret social media tactics to drive branding
Social media marketing and branding, when it is done well, goes a long way to helping build business success. That’s a fact, don’t you agree? In fact, market research demonstrates that referrals from social media result in thirty percent of all website traffic (Source: Shareaholic.com). This is a huge bracket of consumers being positively influenced […]
READ MORESEO and social media: What you need to know NOW
DID YOU KNOW: Social media represents not only a valuable marketing tool for businesses and brands of all sizes; it is also a powerful tool which can immeasurably enhance search engine optimisation, or SEO. SEO and social media marketing go hand in hand in any brand building strategy. A good SEO strategy will incorporate social […]
READ MORESnapchat marketing: What you need to know
We are all aware of how Facebook, Twitter, LinkedIn, Google+ and Instagram can be valuable tools for social media marketing for business. But what about Snapchat? Can businesses take advantage of Snapchat as a marketing tool? What is Snapchat? Snapchat is a popular mobile photo and video messaging app which has been referred to as […]
READ MOREWhy you should blog – and share it on social media
One of the more important things that should be shared on your social media business page is your blog. Don’t have a blog? You should! Social media sharing includes news flashes, inspirational or funny memes, product showcases, images, and much more. The point of all of these is to engage fans so that they like, […]
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