Have you been frustrated by getting no response to messages you send on LinkedIn? When you send a message to someone by email, on social media, voicemail or an “old school” handwritten letter, you want them to open it, read it, and respond. Of course you do. LinkedIn offers some great messaging options but they’re […]
READ MOREConnect Online, Close Offline
Nothing irks me more than a blatant sales pitch in a LinkedIn connection request or the first message I get from a new contact. Whether it’s social media, email or any other medium, I’m sorry but I’m just not biting. You need to be a lot more patient and invest in building a reason for […]
READ MOREHow to Beat Writer’s Block
The blank white screen stares back at you, the cursor blinking mercilessly, daring you to hit the keyboard. But nothing comes! I know all too well the frustration that can set in when you just can’t come up with the next topic for your blog or LinkedIn posts, let alone get the body copy flowing. […]
READ MOREContent Creation vs. Content Curation — What’s the Difference
It’s no secret that content is key for establishing your presence online. Online content builds your brand’s reputation, augments your SEO efforts and costs nearly 65 percent less to create than traditional marketing content. It’s also one of the simplest ways for customers to get to know your brand–statistics show that nearly 80 percent of […]
READ MORE
