YouTube is often called the golden road to success. If you haven’t set up your YouTube channel yet, then you should certainly start. YouTube has one billion active users every month, and you could receive huge exposure within a matter of minutes. So what are you waiting for? Here are some top tips that will help your videos go viral.
Widely Effective Media
There is no denying that video is a widely effective form of marketing. YouTube isn’t just for watching videos; it is now classed as a valuable resource for conducting research on whatever topic of interest you need. YouTube is a video search engine, so if you want your video to go viral, you need to make sure that you use targeted keywords and phrases in your video title. This may require a little keyword research, but a little effort will certainly go a long way when it comes to your video. You should also try and start your video description off with your URL. This is the first thing your viewers will see, so it helps to put a call-to-action here instead of an introduction about yourself.
Use Key Viral Approaches
If you want your video to go viral, then you first need to take a look at the top viral approaches. Humorous, informative, tutorial, educational, review and inspirational videos are all great avenues to target. For example, if you are selling guitars, put up some tutorials on how to change your strings. If you own a phone company, do a comedic video on how having a great phone provider can make life easier. Try and also make your videos 2 minutes longer less. Viewers tend to have a short attention span when it comes to YouTube, because it is easy to click off a video and on to the next. If you are doing tutorial and educational videos however, aim for 5 minutes plus.
Subscribers Extend the Life of Your Videos
If you have a lot of subscribers, then your videos have a higher chance of going viral. Subscribers can see your latest videos, and if they share them, you reach out to a higher audience. This sets off a domino effect, and it is the first step toward making your videos viral. You will also find that subscribers have a higher chance of liking your videos, because they already have an interest in the videos you post. Keep in mind that the more likes your videos get, the more likely someone is to watch it when they click on your page. Many YouTube users click off a video if they find it has a lot of dislikes, as this flags it as spam to many users.
Many users read the comments on YouTube videos, to gain further insight into the video itself. You should try and encourage comments on your videos. To do this, reply to questions, queries and make conversation with your viewers. This will establish trust, and it will also give them a reason to revisit your video. You will also find that comments encourage other comments. If someone sees that you are replying to your viewer’s comments, they may be more likely to ask you questions in regard to your video, your services or your products
Star in your own productions
If you want to create your personal brand then video is one of the most powerful mediums to achieve this. A word of caution! if you are going to star in your own productions you better make sure it is for the right reasons. There is nothing more damaging to brand YOU, than featuring in a viral video as entertainment for thousands or millions of people. There are some great coaching programs available, even on-line training programs. It is worth investing in some professional help before you race out and start featuring in your own productions. Here is one of the best I have seen, I can personally endorse Shine on Camera having completed their course myself. See more about them here Shine on Camera
Once you have exceptional confidence to be in front of the camera, YouTube will be one of your greatest allies in the on-line world. Video is rapidly becoming the weapon of choice, and a must have part of any on-line strategy. It does not have to cost a fortune, you can create great video content with a small investment in equipment and training in lighting and camera use. Here is a great course you can do to become a professional in no time. It is exceptional value at $197.00 but for this month you can get this course for just $97.00 by clicking on this image and going to Video Made Easy’s Udemy page.