PART 1 Over the next two blog posts we are looking at what your competition gets up to on Facebook, how you can stalk them effectively in stealth mode and what lessons you can learn from them so you don’t make mistakes. Here’s the first instalment… Social media is a critical aspect of today’s marketing […]
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26 social media etiquette tips for business owners
In no particular order, here are general rules of etiquette that can be applied across all social platforms… Complete all online profiles succinctly and use your real name/business name and a photograph of either yourself or your company logo. Create content on the main profile that details clearly who you are and who your target […]
READ MORESocial media hot tip: Know your target audience
When any social media marketing activities are undertaken, it is critical to know your target audience. This is my hottest social media tip. The key to success with your social media plan is to understand your social media audience – both to identify which social platforms you should be using as a business owner and […]
READ MOREHow to succeed as a social media professional in 10 steps
As a business owner, a brand or a marketer, you need to be able to listen to consumers and adapt your social media strategies to comply with a fast-paced focus on interaction and engagement with your followers. This will allow you to elicit and respond to online conversations about your brand, services, products and industry […]
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