In August 2017, LinkedIn launched its latest offering to its users: Native Video. This new video posting capability on LinkedIn and inspired by that which has been used on Facebook for the last couple of years, was rolled out globally to increase in-feed engagement and boost the platform’s usability, and it is of extreme […]
READ MORELinkedIn faux pas – Mistakes you must not make
Unlike Facebook, Twitter, Instagram and other popular social channels which can be merged for convenience, LinkedIn is a stand-alone entity which is designated specifically for professional networking. LinkedIn is a powerful social media tool for professional connection – if you use it correctly and to its fullest capacity. It’s imperative that you are proactive with […]
READ MOREMethods of developing meaningful LinkedIn connections
LinkedIn is the social media platform for professionals and business connections. Ideal for building your professional profile, it can be harnessed for job seeking, recruitment, networking, and building valuable professional relationships and connections. DID YOU KNOW: Numerous LinkedIn users join the platform then fail to fully leverage their contacts on the platform. Yet the entire […]
READ MORETips for marketing and blogging on LinkedIn
Have you ever considered LinkedIn for growing your career or your business? LinkedIn is the social media channel for professionals to interact and engage in a professional way. Unlike other social media platforms, LinkedIn is all about it users’ professional lives and profiles. It is also a premium channel to enlist for using social media […]
READ MORELinkedIn: Latest news and social snippets
LinkedIn is ever evolving – perhaps to an even greater extent than other social platforms. As a user of the “platform for professionals”, you really need to be on top of changes and new features so that you can make the most out of everything is has to offer to you both as an individual […]
READ MORESecret sauce: Create content that ranks highly
It’s the age-old question on every business owner’s lips…how do you create content that ranks? Is there a trick? Is there a knack? Every business with a marketing campaign that strives for ultimate success needs to incorporate social media into their strategy. And part of a successful social media strategy is having a designated social […]
READ MORESocial media hot tip: Know your target audience
When any social media marketing activities are undertaken, it is critical to know your target audience. This is my hottest social media tip. The key to success with your social media plan is to understand your social media audience – both to identify which social platforms you should be using as a business owner and […]
READ MORE16 tips: How to build your business with LinkedIn
Most modern professionals are familiar with LinkedIn. It is the largest online professional social network in the world, with more than 400 million active users. LinkedIn is a social media platform that is designed specifically for the professional and business community. It was launched in 2003, and today it has membership covering 200 countries across […]
READ MORE3 Effective Strategies to Turbo Charge Your LinkedIn Success
It is no secret by now that I am a major fan of LinkedIn and use it daily to connect with my ideal clients and alliance partners. Over the past twelve months, I have been building a network of super stars that I now collaborate and work closely with on many projects. These people are […]
READ MOREIs Your LinkedIn Profile Full of Generic Content
Your LinkedIn profile is so much more than your online CV. You need to make sure that you display yourself in a friendly and professional manner whilst making sure that you stand out from the rest of your competitors. LinkedIn is not a one size fits all platform, there are many strategies that you can […]
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