Using social media for business marketing and branding is incredibly effective, BUT… it won’t be worthwhile unless there is a high rate of engagement for your posts from social audiences and consumers. Engagement and interaction with your social media offerings is the key to success, and you need to know how to engage audiences in […]
READ MOREVideo for social media: What you need to know now
One of the biggest current trends in social media marketing today is video. I’m sure you have noticed! Social media video marketing is part of a powerful social strategy for Facebook, YouTube, Snapchat and Twitter, and you need to put as much thought and effort into creating high value video content as you do for […]
READ MORESocial media marketing: What you MUST do
As a business owner or manager, using social media marketing for your brand can dramatically enhance and build your audience and customer base. Sometimes even beyond your wildest dreams, goals and aspirations! Yet it’s no good to just dive in and use social media in the same way as you might for personal reasons. In […]
READ MOREInnovative tricks to create sharable content on Facebook
FAST FACT: When it comes to online marketing (and specifically Facebook), your greatest asset is your content. Having. Really. Amazing. Content! This is true for all online arenas, but particularly for social media marketing. Great content will attract interest, fans, and customers, and it will go a long way towards encouraging prospects to become paying […]
READ MOREPros and cons: Networking for business on social media
Social media has changed how we do business in ways that would have been unimaginable even just a decade ago. It has transformed how we learn, how we communicate, how we conduct meetings and events, how we interact with others, how we receive and respond to news, and so much more. Networking on social media […]
READ MORESocial media automation: Are you getting it right?
As a business person, running your social media marketing profiles is incredibly important. Yet doing it well can be very time consuming. Updating your profile, coming up with and creating content, sharing content, responding to followers, and otherwise managing your social media for business can become almost a full time job in and of itself. […]
READ MOREWant to do social media extraordinarily? Here’s a comprehensive checklist
Building and managing a positive and effective presence on social media for business is an immense undertaking. There is a lot that needs to be done, and it can be difficult to keep all aspects of social media marketing working well. One of the most valuable tips for social media marketing we can offer is […]
READ MOREMethods of developing meaningful LinkedIn connections
LinkedIn is the social media platform for professionals and business connections. Ideal for building your professional profile, it can be harnessed for job seeking, recruitment, networking, and building valuable professional relationships and connections. DID YOU KNOW: Numerous LinkedIn users join the platform then fail to fully leverage their contacts on the platform. Yet the entire […]
READ MOREHow to Succeed With Social Media Without Spending All Your Time on It
Social media is an effective marketing channel, without question, BUT social media can turn into an enormous time suck that keeps busy business people away from other tasks that require time and attention. This post will help you manage your social media marketing efficiently, so your success in social media doesn’t cause other parts of […]
READ MORESEO and social media: What you need to know NOW
DID YOU KNOW: Social media represents not only a valuable marketing tool for businesses and brands of all sizes; it is also a powerful tool which can immeasurably enhance search engine optimisation, or SEO. SEO and social media marketing go hand in hand in any brand building strategy. A good SEO strategy will incorporate social […]
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