You are the face of your business, the person your clients see when they purchase your products or services so building your personal brand is a must. One thing many business owners struggle with is getting caught up in the everyday running of their businesses, they neglect the time needed to strategically market themselves and […]
READ MORELinkedIn Features you need to implement right now
LinkedIn is always looking for ways to stay connected and ahead of the competition when it comes to updated features on its platform. It has rolled out many features that have helped members reach their wider networks and create lasting connections and impressions with its target audience. In this article, I am going to take […]
READ MOREWhy the new links in image posts feature on LinkedIn is a game changer!
LinkedIn has recently released a new feature that is going to change the way we post images and posts on news feeds moving forward. LinkedIn’s new feature will allow users to add external links to posts and photos shared on your feed. It will enable you to drive traffic to an external link from your […]
READ MOREMake Sure You Steer Clear Of These Common Blunders On LinkedIn!
LinkedIn is a social media platform designed for professional networking. It’s a great place to generate quality leads for your business, build your uncontestable authority as the industry leader in your niche and grow your business. But what happens when your profile is filled with mistakes that are preventing people from taking you seriously? You […]
READ MOREUse Carousel Posts To Increase Engagement On LinkedIn
What’s a Carousel Post? If you’re not sure what Carousel Posts on LinkedIn are, don’t worry, you’re by no means alone. Carousel posts are one of the most effective yet most under-used features of LinkedIn. You may have seen them used as advertisements or simple image carousels designed to get readers curious enough to visit […]
READ MOREIs Blog Content Still Relevant On LinkedIn In 2022?
From the outside looking in LinkedIn is usually thought of as a networking and job hunting platform. However, I like to think of it as a powerful place to do business, drive sales, build networks and drive success for your business. With the recent release to all members of the Newsletter feature, blogging is once […]
READ MOREWhy You Need A LinkedIn Company Page Today!
One of the first questions my clients ask me is whether they need a company page for their business as well as their personal LinkedIn page. My answer is always YES! What are LinkedIn company pages? They are a way for organisations to showcase their business, connect employees, promote products and services and share news […]
READ MORELet’s break down why you should be scheduling your content on LinkedIn!
LinkedIn now has over 800 million registered users making it a prime place of business for working professionals. If creating a trusted brand and presence in your chosen field is something you are after, then mastering all facets of LinkedIn and striving to become that leading authority will be a key to your success. Creating […]
READ MOREHow to best utilise LinkedIn Inmails to generate leads!
For anyone who has not used Inmail before here is a quick explanation of how it works. It’s a direct messaging function that’s available to all LinkedIn users and it’s roughly 3 times more effective for prospecting than email. For anyone with a free LinkedIn account, you can send Inmails but you will be charged […]
READ MOREHow to Read Your LinkedIn Audience’s Mind
If you want to build trust and position yourself as an authority on LinkedIn, there is no substitute for consistently posting content that’s both relevant and useful to your target audience. So, actually knowing what will be relevant and useful to your audience has to be a priority and it doesn’t pay to simply assume. […]
READ MORE