LinkedIn is home to 90 million senior-level influencers, 63 million decision makers and 17 million opinion leaders as of 2019 – all of whom came to LinkedIn with a purpose and meaningful content. I have been asked one question that crops up time and again for those who seek to understand how and why this […]
READ MOREHow to increase engagement on LinkedIn
For the longest time, LinkedIn did not seem as appealing as Instagram or Facebook. Sure, many of us often assume that we probably will not generate as much traffic from LinkedIn as we could from other social sites. But I believe that we often overlook the fact that LinkedIn’s audience is essentially businesses and consumers […]
READ MORESmart ways to get noticed on LinkedIn: Get a LinkedIn makeover
“And to connect with me, find me on LinkedIn” is a phrase unfailingly used at the end of conferences, meetings, and every other sphere of professional work life. LinkedIn can augment your life in unimaginable ways that extend far beyond finding people – it tells the world who you are, what your purpose is, enables […]
READ MOREHow can you make the most of Linkedin marketing using carousel ads
One problem advertisers often face on LinkedIn is telling the story behind their product, service, or brand. Without properly illustrating your company’s “why” in the ad, consumers don’t feel compelled enough to click on what you’re trying to sell them. However, it’s almost impossible to tell your brand’s full story in only one ad, which […]
READ MORESurefire ways to standout on LinkedIn
Are you wondering how the leading companies support their business goals using LinkedIn? Do you wish to create a stronger presence for your company on LinkedIn? Here’s how: Increase your visibility. While it seems easier said than done, with LinkedIn becoming popular by the day as the biggest social media platforms for professionals – there […]
READ MORELinkedIn is still the No.1 social media choice for businesses
LinkedIn stands tall and famous with its integral values, mission and style after surpassing the hype and challenges of the other social media platforms. Even though it took what seemed like a long time, LinkedIn silently grew as the leading professional networking platform dedicated to connect industry professionals, entrepreneurs, leaders and changemakers and job seekers. […]
READ MOREHow to create great content for LinkedIn (and beyond)
Content. It’s not going anywhere and a questions I am always asked is: How do you get such great engagement from your LinkedIn content? So I want to talk about three main areas of creating really amazing content for your LinkedIn audience. One the best tips I can give you is always creating content for […]
READ MOREGone viral: How to have more success with LinkedIn?
Have you ever had a post go viral? Most people have had at least one post that has really hit the engagement nail on the head! It’s done really well and received lots of interaction, likes, comments and shares – and you have even got business from it. It is very exciting. But thinking you’ll […]
READ MOREContent Creation vs. Content Curation — What’s the Difference
It’s no secret that content is key for establishing your presence online. Online content builds your brand’s reputation, augments your SEO efforts and costs nearly 65 percent less to create than traditional marketing content. It’s also one of the simplest ways for customers to get to know your brand–statistics show that nearly 80 percent of […]
READ MOREWould you use LinkedIn as a digital nomad?
“The road you travel has twists and turns. The life of an entrepreneur has ups and downs. Hang on and enjoy the ride” – Libby Tucker I asked this question – Would you use LinkedIn as a digital nomad? – over on my LinkedIn platform recently and it go a great response and a lot […]
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