Nothing irks me more than a blatant sales pitch in a LinkedIn connection request or the first message I get from a new contact. Whether it’s social media, email or any other medium, I’m sorry but I’m just not biting. You need to be a lot more patient and invest in building a reason for […]
READ MORELinkedIn – A Life Changing Connection
This is a true story about how honouring a simple commitment can alter the course of your life forever. It’s also about LinkedIn. If you’ve seen “Sliding Doors” you’ll know what I’m getting at. One of those moments where you face a choice to go one of two ways and each choice leads to a […]
READ MOREWhat it takes to create high engagement content on LinkedIn
DID YOU KNOW: LinkedIn has over 706 million users currently. (Source: LinkedIn) Unlike other social media platforms like Twitter or Facebook, LinkedIn serves a special purpose for businesses. These users aren’t just Hollywood celebrities or musicians. You will find people that can have a significant impact on your personal development, whether you are running a […]
READ MOREHow to grow your network on LinkedIn
DID YOU KNOW: 27% of LinkedIn users have between 500 and 999 connections, 10% of LinkedIn users said they have more than 3,000 connections, and only 1% of respondents identified themselves as Super Connectors with more than 10000 connections. (Source: 2016 Power Study) How many connections do you have? It’s strange isn’t it – you […]
READ MORETop 5 mistakes people make on LinkedIn
Your LinkedIn profile should have the power to communicate your points of difference in the professional world better than a traditional resume or networking event. In a nutshell, it is a glimpse of who you are, why you are awesome, what you can bring to the team, how your potential clients will benefit from your […]
READ MORESurefire ways to standout on LinkedIn
Are you wondering how the leading companies support their business goals using LinkedIn? Do you wish to create a stronger presence for your company on LinkedIn? Here’s how: Increase your visibility. While it seems easier said than done, with LinkedIn becoming popular by the day as the biggest social media platforms for professionals – there […]
READ MOREThe Busy Social Media Marketers’ Guide to Keyword Research
Imagine serving the best cocktail in a party without knowing who your guests are. You spent a lot of time, money, and effort preparing the drinks, only to find out in the end that majority of your guests are minors. All your efforts would have been for nothing. The same could be said for digital […]
READ MORESocial media tactics to boost engagement: PART TWO
Social media marketing and its value for branding require you as a marketer or business owner to be well apprised of the various tactics for boosting engagement over this medium. Following on from last week’s post, here are more clever social media engagement ideas: tips and tactics that you can use to maximise the effectiveness […]
READ MORESocial media marketing: What you MUST do
As a business owner or manager, using social media marketing for your brand can dramatically enhance and build your audience and customer base. Sometimes even beyond your wildest dreams, goals and aspirations! Yet it’s no good to just dive in and use social media in the same way as you might for personal reasons. In […]
READ MOREInnovative tricks to create sharable content on Facebook
FAST FACT: When it comes to online marketing (and specifically Facebook), your greatest asset is your content. Having. Really. Amazing. Content! This is true for all online arenas, but particularly for social media marketing. Great content will attract interest, fans, and customers, and it will go a long way towards encouraging prospects to become paying […]
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