LinkedIn makes planning and promoting both online and offline events a breeze. Let’s start by looking at why you might want to do it in the first place. You’re already investing a lot of time and effort into making sure your profile is robust, building out your network, creating and sharing content. Keep doing that. […]
READ MOREWant to supercharge engagement on LinkedIn this year?
If 2020 was the year of learning how to work from home let’s make this the year you finally start creating video content. It can be daunting when you first start out so I’m going to share some tips that help to take the angst out of the exercise. First of all, why bother? There’s […]
READ MOREConnect Online, Close Offline
Nothing irks me more than a blatant sales pitch in a LinkedIn connection request or the first message I get from a new contact. Whether it’s social media, email or any other medium, I’m sorry but I’m just not biting. You need to be a lot more patient and invest in building a reason for […]
READ MOREAre People Responding to Your LinkedIn Inmails?
If you’ve not used Inmail before here’s a quick explanation. It’s a direct messaging function that’s available to all LinkedIn users and it’s roughly 3 times more effective for prospecting than email. If you still have a free LinkedIn account you will be charged a fee for each Inmail. If you are a Premium member […]
READ MOREHow to grow your network on LinkedIn
DID YOU KNOW: 27% of LinkedIn users have between 500 and 999 connections, 10% of LinkedIn users said they have more than 3,000 connections, and only 1% of respondents identified themselves as Super Connectors with more than 10000 connections. (Source: 2016 Power Study) How many connections do you have? It’s strange isn’t it – you […]
READ MOREMake the most out of content marketing on LinkedIn for your business
LinkedIn is the holy grail for every small or big business out there today and what you will also notice is not every individual or business knows exactly how to use it effectively. Many assume that LinkedIn works best only to find a new job. Do you struggle with using LinkedIn to your advantage? Are […]
READ MOREHow LinkedIn Live can help your business too
Have you been curious about LinkedIn Live? The fastest growing platform, LinkedIn, recently launched its Live feature. Among all the exciting and useful additions that the platform has revealed to its users in the last few months and years, this is a special one that we have all been looking forward to. What you must […]
READ MORENetworking made easy with LinkedIn’s new Events feature!
Facebook or Eventbrite’s dominion over Events may soon be old news, now that LinkedIn has entered the market with a bang! In an age where discussions, comments and opinions are prone to getting lost in the shuffle – LinkedIn Groups encourage users to focus on a certain topic in one corner of the online world. […]
READ MOREHow can you make the most of Linkedin marketing using carousel ads
One problem advertisers often face on LinkedIn is telling the story behind their product, service, or brand. Without properly illustrating your company’s “why” in the ad, consumers don’t feel compelled enough to click on what you’re trying to sell them. However, it’s almost impossible to tell your brand’s full story in only one ad, which […]
READ MOREGone viral: How to have more success with LinkedIn?
Have you ever had a post go viral? Most people have had at least one post that has really hit the engagement nail on the head! It’s done really well and received lots of interaction, likes, comments and shares – and you have even got business from it. It is very exciting. But thinking you’ll […]
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