HOT TIP:Including product reviews on your social media business page can be a very savvy marketing ploy. Consumers tend to trust “real” people’s feedback and viewpoint more than they will what they are being told by the brand or business itself. A brand or business has a vested interest in showcasing great feedback on its […]
READ MOREPros and cons: Networking for business on social media
Social media has changed how we do business in ways that would have been unimaginable even just a decade ago. It has transformed how we learn, how we communicate, how we conduct meetings and events, how we interact with others, how we receive and respond to news, and so much more. Networking on social media […]
READ MORESocial media automation: Are you getting it right?
As a business person, running your social media marketing profiles is incredibly important. Yet doing it well can be very time consuming. Updating your profile, coming up with and creating content, sharing content, responding to followers, and otherwise managing your social media for business can become almost a full time job in and of itself. […]
READ MOREWant to do social media extraordinarily? Here’s a comprehensive checklist
Building and managing a positive and effective presence on social media for business is an immense undertaking. There is a lot that needs to be done, and it can be difficult to keep all aspects of social media marketing working well. One of the most valuable tips for social media marketing we can offer is […]
READ MORE12 secret social media tactics to drive branding
Social media marketing and branding, when it is done well, goes a long way to helping build business success. That’s a fact, don’t you agree? In fact, market research demonstrates that referrals from social media result in thirty percent of all website traffic (Source: Shareaholic.com). This is a huge bracket of consumers being positively influenced […]
READ MOREMethods of developing meaningful LinkedIn connections
LinkedIn is the social media platform for professionals and business connections. Ideal for building your professional profile, it can be harnessed for job seeking, recruitment, networking, and building valuable professional relationships and connections. DID YOU KNOW: Numerous LinkedIn users join the platform then fail to fully leverage their contacts on the platform. Yet the entire […]
READ MORE7 social media tactics to trigger purchasing: Part 2
Continuing on from last week’s blog post, today we look further in depth into an effective social media strategy plan and ways to trigger purchasing via your social media business profiles. Psychological triggers for purchasing It’s really important to understand how consumer behaviour works, and to know how to communicate with consumers, not from […]
READ MORESocial media tactics to trigger purchasing: Part 1
Social media today is like a customer hotline to your brand and business. The trick is to generate leads from your social media channels and to funnel them through the sales process so that they ultimately purchase from you. So how do you achieve this? Well, It requires a clever social media strategy plan. Emotional […]
READ MORE13 ways to succeed with social media marketing
No matter how well your social media marketing campaign is going, there is always room for improvement. But exactly do you improve your marketing on social media? What are proven tactics that work? Here are some invaluable social media marketing tips and social media marketing ideas which have proven to be successful for large businesses. […]
READ MOREWant 7 easy ways to trigger more customer reviews?
FAST FACT: Customer and client testimonials and reviews are very powerful for businesses. A great review can help convince an audience to patronise your business; a poor review can be incredibly damaging to your brand. So obviously having good or great reviews is of paramount importance. But what about businesses that have no, or very […]
READ MORE
