You just got a notification from LinkedIn that one of your posts is ‘trending’, but you’re not sure what that means, if it’s a good thing or if it matters at all. While I don’t think just getting likes and views is the main goal on LinkedIn, expanding the exposure of your content is generally […]
READ MOREIncrease Audience Engagement with Carousel Posts
Carousel posts – What are they? Why use them? How do you create them? What’s a Carousel Post? If you’re not sure what Carousel Posts on LinkedIn are, don’t worry, you’re by no means alone. Carousel posts are one of the most effective yet most under-used features of LinkedIn. You may have seen them […]
READ MORE5 Simple Steps to turn on LinkedIn Creator Mode
Creating or sharing content that’s relevant and interesting to your network is still the best way to build trust and position yourself as an authority in your niche. LinkedIn is always looking for ways to help members appropriately promote their brands and engage with their audience. If you’re creating content on LinkedIn it stands to […]
READ MORELinkedIn – A Life Changing Connection
This is a true story about how honouring a simple commitment can alter the course of your life forever. It’s also about LinkedIn. If you’ve seen “Sliding Doors” you’ll know what I’m getting at. One of those moments where you face a choice to go one of two ways and each choice leads to a […]
READ MOREHow To Make a Great LinkedIn Background Image
As LinkedIn’s member base grows it’s getting harder – and also more important – to create a profile that stands out and gets attention. There’s one way to do this that’s being overlooked by vast numbers of the platform’s users. As you probably know, LinkedIn automatically provides you with a generic background banner image at […]
READ MOREHow to Beat Writer’s Block
The blank white screen stares back at you, the cursor blinking mercilessly, daring you to hit the keyboard. But nothing comes! I know all too well the frustration that can set in when you just can’t come up with the next topic for your blog or LinkedIn posts, let alone get the body copy flowing. […]
READ MORESkyrocket engagement with video content on LinkedIn
The very mention of social media these days grabs our attention for a multitude of reasons. Some may agree that textual content has worked magic in their businesses and that it will suffice, others stress the importance of adapting with the changes in the space and incorporating video content to “have an edge”. Which one […]
READ MOREHow LinkedIn Live can help your business too
Have you been curious about LinkedIn Live? The fastest growing platform, LinkedIn, recently launched its Live feature. Among all the exciting and useful additions that the platform has revealed to its users in the last few months and years, this is a special one that we have all been looking forward to. What you must […]
READ MORENetworking made easy with LinkedIn’s new Events feature!
Facebook or Eventbrite’s dominion over Events may soon be old news, now that LinkedIn has entered the market with a bang! In an age where discussions, comments and opinions are prone to getting lost in the shuffle – LinkedIn Groups encourage users to focus on a certain topic in one corner of the online world. […]
READ MOREWhat it takes to be a LinkedIn Influencer
LinkedIn is home to 90 million senior-level influencers, 63 million decision makers and 17 million opinion leaders as of 2019 – all of whom came to LinkedIn with a purpose and meaningful content. I have been asked one question that crops up time and again for those who seek to understand how and why this […]
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