None of us can truly predict the future, but we can figure out some key trends for professional networking on LinkedIn. As we quickly zoom towards 2025, I thought it apt to consider 5 upcoming trends that I predict will affect your LinkedIn presence. Here are five trends I believe will shape the future of […]
READ MOREThe Power Of LinkedIn Endorsements
You’re an expert in your industry, but what’s it like to work with you? This is something your potential clients, leads, and connections would like to know. Luckily, LinkedIn has made that easy for people to discover, with the power of LinkedIn endorsements. What is a LinkedIn endorsement? A LinkedIn endorsement is a digital stamp […]
READ MOREBuild Your Sustainable LinkedIn Marketing Strategy
You’re feeling good about your LinkedIn marketing strategy. You’re slowly starting to see good results from your LinkedIn marketing efforts. Your LinkedIn network is growing, your engagement metrics are good, but is that enough? The key to building an effective LinkedIn marketing strategy lies in making it sustainable. Your long-term plan is just as important, […]
READ MOREHow To Grow Your LinkedIn Connections Without Spamming Anyone
Growing your LinkedIn connections is important, but it’s not as important as building true connections. The numbers do matter, however, so these are my 5 recommendations for growing your LinkedIn connections. Know your goals Before you even look at the numbers or your profile, know your goals. Your LinkedIn activity should not be an afterthought […]
READ MOREDitch Being The Guru Tactics To Build Authenticity On LinkedIn
I’ve often heard people speaking exasperatedly about how LinkedIn seems to be full of inauthentic people. I blame this on the idea that people often think they need to act like a know-it-all to prove themselves. As we all know, there is nothing more annoying than a know-it-all. It’s time we ditch the guru tactics […]
READ MOREThe Hustle Is Overrated: Slow And Steady Wins The Race
The term “hustle culture” really gets to me, sometimes. It feels inauthentic and seems to set an expectation that we should be sacrificing our wellbeing for the sake of pursuing success. Success, however, is not a rushed journey with an unknown destination. True success is found through consistency, good habits, and a focused approach. When […]
READ MOREMonetizing your LinkedIn Presence: For Freelancers and Consultants.
If you’re considering monetizing your LinkedIn presence, I outline a few effective ways to manage the process, for freelancers and consultants. Establish your reputation using LinkedIn As a freelancer or consultant, it can be difficult to build your reputation, as you can only rely on yourself, your work, and your expertise. Building a professional […]
READ MORECreate Inviting LinkedIn Post Introductions
You’re scrolling through LinkedIn and a post catches your eye. Consider it, before you comment. What was it that caught your eye and your interest? I’m willing to bet it was the first few words. A LinkedIn post introduction that stops people scrolling is a surefire way to ramp up your LinkedIn presence, enhance conversations, […]
READ MOREHow To Engage With Influencers On LinkedIn
The infinite scroll You’re scrolling through your LinkedIn feed. You can’t help but wonder: “How do these people get such amazing insights? What’s their secret to these results? How can I connect with them to learn?” You may be feeling a little inconsequential in the world of LinkedIn influencers, but your lurker behaviour isn’t going […]
READ MOREThe 7 Biggest Myths About a LinkedIn Presence
With an impressive 1 billion+ active users as of 2024 and a constant influx of new members at the rate of 3 per second, LinkedIn is a powerhouse in professional networking. The platform experienced a staggering growth of 125 million users in 2023 alone! As professionals and businesses flock to it to establish connections, share […]
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